Market Research Analysts and Marketing Specialists pay in Nevada

$76,790avg. a year
$36.92 an hour · 5,780 employed

Market Research Analysts and Marketing Specialists in Nevada earn an average of $76,790 a year. That is $12,700 (14%) less than the U.S. average of $89,490. The best-paying metro area is Las Vegas-Henderson-North Las Vegas, NV at $78,220.

$71,840Median pay
$36.92Average hourly
+31%Avg. pay since 2020
#32Of 50 states + D.C.

Top-paying Nevada metro areas

Average pay for market research analysts and marketing specialists by metro area. Swipe to see all 3.

14,600 jobs
Las Vegas-Henderson-North Las Vegas, NV
$78,220
$37.60 an hour
280 jobs
Carson City, NV
$72,750
$34.97 an hour
3780 jobs
Reno, NV
$69,760
$33.54 an hour

Why people trust JobPayFacts

Official government dataEvery number comes from the U.S. Bureau of Labor Statistics wage survey of employers, not self-reported salaries.
Every state and city830 jobs across all 50 states, D.C. and 199 large metro areas.
Updated every yearNew figures each spring when BLS releases them. This site uses May 2025 data.
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Market Research Analysts and Marketing Specialists pay in Nevada, charted

Pay over time

Nevada, annual wage, May of each year
AverageMedian

Where Nevada market research analysts and marketing specialists work

Employment by metro area, May 2025

Average pay by state

May 2025 · Nevada highlighted · tap a state
Under $71k$71k–$79k$79k–$88k$88k+Nevada

Nevada vs. neighbors

Average pay, May 2025
AreaAvg. payHourly
United States$89,490$43.03
Nevada$76,790$36.92
California$108,120$51.98
Oregon$90,540$43.53
Arizona$80,310$38.61
Idaho$73,110$35.15
Utah$71,490$34.37

Questions and answers

How much do market research analysts and marketing specialists make in Nevada?

The average is $76,790 a year, and the median is $71,840. That is $12,700 (14%) less than the U.S. average of $89,490.

What is the hourly wage in Nevada?

$36.92 an hour on average; the median is $34.54.

Where in Nevada do they earn the most?

Las Vegas-Henderson-North Las Vegas, NV ($78,220), followed by Carson City, NV ($72,750). The lowest average among 3 metro areas with data is Reno, NV ($69,760).

How does Nevada rank?

Nevada ranks #32 of 51 states (including D.C.) with published data for this job, by average pay.

Sources and notes. U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics (OEWS), May 2025 (trend: May 2020–May 2025), occupation code 13-1161. State rank compares average pay across states with published data. Metro figures cover metropolitan statistical areas; a metro area can cross state lines. See also the national market research analysts and marketing specialists page. Wages are gross pay before taxes and don't include overtime premiums, tips, bonuses or benefits; self-employed workers aren't included. Year-to-year changes can partly reflect survey method changes, so treat the trend as a guide. How we use the data. JobPayFacts isn't affiliated with BLS.